Nick Schäferhoff is an entrepreneur, online marketer, and professional blogger from Germany. He found WordPress when he needed a website for his first business and instantly fell in love. When not building websites, creating content or helping his clients improve their online business, he can most often be found at the gym, the dojo or traveling the world with his wife. If you want to get in touch with him, you can do so via Twitter or through his website.
I am a Network Marketing Professional and accredit my early activities in Affiliate Marketing to my current success. While my Affiliate Marketing has taken a back seat to my current Network Marketing career, I still earn checks from old posts and links. The great thing is with just a little reincarnation of some post this holiday season, we had our best commissions ever.
We can setup the website to automatically post all new content to Facbeook. This helps get each new page a backlink from Facebook, which in turn will help new pages get indexed. Besides new pages on the site, it is also a good idea to post other content to Facebook, and we can use RSS feeds for that. This will help keep our Facebook pages looking "real" and not just self-promoting pages.
Writing your own articles may be cheapest, but it might not be the fastest or easiest, depending on your writing skills. You can always outsource your articles to freelance writers on Freelancer.com or iWriter. You can even purchase private label rights (PLR) content, which has already been written and you simply reword to make it unique. Rewriting is important to your SEO because Google penalizes duplicate content.
I eventually learned the best model (for me) was to copy what Yoast did… charge a flat free for SEO Audits. People were always super happy with my audits. I still have my SEO audit templates (one for local SEO, national SEO, etc). Sometimes it would only take me 4 hours to write an audit and I would get $750, sometimes more if they wanted a more thorough audit. Maybe I undercharged?
Just one thing probably you would like to update in this post is the list of themes for Amazon affiliate website. I believe 3/5 are not available in the marketplace now. So it’s little annoying when you go in search for a theme and read the whole lot of information and started liking it but later you figure out that theme is no longer available for sale.
It is important for a firm to reach out to consumers and create a two-way communication model, as digital marketing allows consumers to give back feed back to the firm on a community based site or straight directly to the firm via email. Firms should seek this long term communication relationship by using multiple forms of channels and using promotional strategies related to their target consumer as well as word-of mouth marketing.
Videos can be particularly useful if the affiliate products you are promoting are complicated to use. That could be a complicated game or a piece of software with new features to get to grips with. You’ll find that many products would benefit from a tutorial that offers visitors a visual walkthrough of how it looks or how to perform a certain action. These are far more helpful for some people than trying to understand the same information in words.
If you are building a site that has the potential for information that will never age and remain useful for your audience, you have the opportunity to create what is known as evergreen content. It's important to carry out extensive keyword research before planning any evergreen content for a site like this, as your site could hugely benefit from the proper usage of keywords within such content.
Most search engines follow the PPC advertising model. Google is the leading search engine, acquiring the largest volume of search shares, Yahoo, Bing, Ask and AOL. There are numerous keyword research tools to help you find relevant keywords for your campaign including Google’s Keyword Planner, a free tool that comes with each Google Adwords account.
So glad you wrote this up. After going to Type A i decided to have some paid advertising in some form on my blog after always having zero, and decided affiliate links were the way to go but i had no idea what to do with them. Thanks for summing up the session. I already starting signing up for some by looking at the places i purchase most of my stuff from and many use a affiliate provider that covers many. I never even though about banners and graphics. I read almost every blog in a reader so links seems like the only way to go.
The next option is called Postback URL tracking, or callback tracking as it’s also referred to. This method uses a server to server approach. It’s the most accurate way to track sales and leads, however, it’s more complicated than depending on cookies. It will require some extra technical skills to set it up. With this type of tracking, information is stored on the merchant’s server, and this means that no code needs to be placed on the advertiser’s website. If you are running multiple affiliate sites, postback tracking is the recommended.
Another form of online marketing is affiliate marketing. This involves the art of selling other peoples’ products or services or even information for that matter. Affiliate marketers come in all shapes and sizes and the reason why it’s so attractive to so many people is because you don’t need to setup many of the business systems or even have any employees to actually make money online in this fashion.
It is increasingly advantageous for companies to use social media platforms to connect with their customers and create these dialogues and discussions. The potential reach of social media is indicated by the fact that in 2015, each month the Facebook app had more than 126 million average unique users and YouTube had over 97 million average unique users.
While email marketing is not new, a fairly unknown concept is marketing to a rented list. This process allows you to target individuals who have opted-in to receive promotional emails and have typically provided some information about who they are and their interests. Check out our previous blog post on effective email marketing for more in-depth information.
Glad it was helpful, Kimberly! Yes, from what I understand they use an affiliate program for 1-2 links in some cases. For example, I use scrapbook.com’s affiliate program for that one bunting how-to but I don’t really blog about my scrapbooking so that’ll probably be all I used it for. I was also concerned about having so many, but for old posts that still get a lot of traffic, it’s a good idea!
This is a great place to start for beginner affiliates. The deeper you get into affiliation, the potential is even great than $50 to $100 in the following industries: Gambling, Adult and Pharma…these industries can get an affiliate a $250+ CPA commission + Rev Share for successful affiliates. The sky is the limit and many people fall into the most amateur affiliate programs which is probably why most affiliates are not successful. I’ve been an affiliate marketer for many years now and if you’re just starting out, the one thing I recommend is first of all: Get familiar with all the tools, affiliation strategies…get to know the programs, establish a connection with your affiliate managers and if you put a lot of time in it and take it seriously…Sooner or later you will succeed. I’ve done it and I am still doing it. I have a few successful sites that I operate, I work both with Click Bank and independent affiliation programs…One word of advice, Amazon and Ebay are over-saturated…Try an affiliate program with a higher CPA and less competition…Competition can be measured simply by using the Google Keyword Tools. Great article! I love your blog. Cheers! Mike
I expanded my SEO blog and started writing about hosting, cache plugins, and other relevant topics… while recommending SiteGround in each tutorial. I added social proof like the 18 Facebook polls where they were rated #1. Each tutorial was super detailed and tons of people found them helpful – many get 100+ visitors/day since great content = higher rankings.
Writing blog posts is especially effective for providing different opportunities to land on page one of search engines -- for instance, maybe your eyeglass store’s website is on page three of Google for “eyeglasses,” but your “Best Sunglasses of 2018” blog post is on page one, pulling in an impressive amount of traffic (over time, that blog post could also boost your overall website to page one).
Depending on the network, you may also need to pay setup costs. This covers the cost of integrating you to the network and testing tracking etc. Start-up fees can range from nothing to over $5,000. I have been asked for $30,000 before and, obviously, I never started with that network. This cost is often negotiable when you discuss contracts with the network, but it is worth noting when considering the start-up costs.
"Long story short, we are in the middle of a BIG MOVE and all the quality traffic you've been driving to our web site has been keeping us busy. There hasn't been a night (except for maybe today, Memorial Day) where myself and our entire staff has not been burning the midnight oil trying to keep up with all the customers! Oh yeah, this is a GOOD THING. Sleep is over rated! :) Thanks for kicking ass (you are link ninjas... )!" Barry M.
"You couldn't attach yourself to anyone better than Jim. As far as I'm concerned he's worth EVERY penny he will charge you. Jim is a straight shooter, goes above and beyond when called for, and will be committed to the things he tells you he can do. My business has exploded on the internet and I don't plan on looking back. Jim will tell you what he can deliver and I feel like he is one of the nicest, most down to earth business people I've ever dealt with." Fred J.
After a website is built for your company, you must promote it. Search engine marketing, or SEM for short, is one of the best ways that you can promote your company, services and website. SEM is the process and strategy of getting website exposure online with keywords related to your business. SEM includes pay per click ads (PPC) and search engine optimization (SEO).
Off-page SEO refers to ways of improving your search engine rankings outside your own domain. Generally, off-page SEO refers to link building. Search engines tend to value off-page SEO factors greater than on-page ones because the links that point to your site are the biggest determinant of your Google PageRank. Generally, the more back-links pointing to your website, the better. However, sites with spam and sites where you pay to have your website linked do not fare well with the search engines.
The age of your website doesn’t refer to the date it was originally registered. We’re talking about the indexed age, or the date that Google first found or indexed your site. The age of a webpage itself is a little bit different as it refers to the freshness of the content. If the content is outdated, it will rank lower. If the content is what we call evergreen content, that page will rank a little bit higher depending on its age.
Reviewing products is a classic affiliate marketing technique. Simply write your opinion on a product or service based on your personal experience. Since you’re already going to be spending a lot of your time promoting products, reviews are a natural addition to affiliate marketing website. Again, when well researched, they offer value to your readers who are at the stage of choosing between similar products, while offering the opportunity to include tracking links to the products in a more natural setting. A particularly good example of affiliate review work is NerdWallet. Delivering practical advice on products and services in the financial industry. The difference between a good and a not so good review affiliate is respectability: those which deliver high-quality content
Since 2012 we have run an informal poll to see how widely used digital marketing strategies are. The results have shown some big improvements over the years. A few years ago we found around two-thirds to three-quarters did not have a digital marketing plan. Now that number has shrunk to 45% in latest survey, although that is still quite high, and means almost half are still doing digital with no strategy in place.
Digital marketing planning is a term used in marketing management. It describes the first stage of forming a digital marketing strategy for the wider digital marketing system. The difference between digital and traditional marketing planning is that it uses digitally based communication tools and technology such as Social, Web, Mobile, Scannable Surface. Nevertheless, both are aligned with the vision, the mission of the company and the overarching business strategy.
In the 2000s, with more and more Internet users and the birth of iPhone, customers started searching products and making decisions about their needs online first, instead of consulting a salesperson, which created a new problem for the marketing department of a company. In addition, a survey in 2000 in the United Kingdom found that most retailers had not registered their own domain address. These problems made marketers find the digital ways for market development.
The Nielsen Global Connected Commerce Survey conducted interviews in 26 countries to observe how consumers are using the Internet to make shopping decisions in stores and online. Online shoppers are increasingly looking to purchase internationally, with over 50% in the study who purchased online in the last six months stating they bought from an overseas retailer.
The key things you want to look for are ease-of-use (especially if you don’t know how to run a web server), good customer service (you’ll need it at some point), and simple WordPress installation. You should also consider price. When you set up your first affiliate marketing website, you don’t need some crazy hosting plan. You just need something basic and cheap until you start making some money, then you can upgrade if needed.
Online marketing covers a variety of topics. In particular, there are seven distinct segments that comprise the online marketing industry. Search engine optimization (SEO), is one such organic method for boosting your visibility on search engines like Google. In turn, leveraging an ad platform such as Adwords, on the same search engine, would be another way to target identical keywords through paid advertising means, also known as search engine marketing (SEM).
Build relationships. Affiliate marketing takes a lot of work and patience before any real money is made. Affiliate marketing programs drive traffic to the affiliate marketer's website, but the marketer is responsible for building lasting professional relationships with the affiliate partners out of that web traffic. The marketer must also continually seek out better partnerships with other affiliates.
Gaining Google's trust doesn't happen overnight. It takes time. Think about building up your relationship with anyone. The longer you know that person, the more likely that trust will solidify. So, the reasoning is, that if Google just met you, it's going to have a hard time trusting you. If you want Google to trust you, you have to get other people that Google already trusts, to vouch for you. This is also known as link-building.
A2 Hosting + HostGator – these affiliates let you create custom coupon codes which is a huge bonus if you’re doing YouTube videos. Tyler’s Moore’s video on how to make a WordPress site has 3.7M+ views and refers people to HostGator using his coupon code, which means he gets credited for the sale if they use the code (even if they don’t click his affiliate link). If you’re doing YouTube videos, coupon codes can result in a lot more sales than dropping links in video descriptions and hoping people click on it. He’s made a fortune.
By education, a B Tech graduate and MBA from IIM Lucnknow. Deepesh’s journey from an engineer to a Digital Marketing has been exciting. He started his career as an Entreprenuer, founded editings.in. Now with 7+ years of experience into Digital Marketing, currently Deepesh leads Digital Marketing for Digital Vidya, having expertise into the areas of:
Okay, if you're still with me, fantastic. You're one of the few that doesn't mind wading through a little bit of hopeless murkiness to reemerge on the shores of hope. But before we jump too far ahead, it's important to understand what online marketing is and what it isn't. That definition provides a core understanding of what it takes to peddle anything on the web, whether it's a product, service or information.